“K-Sera’s relationships in the global Hip Hop music community are affording CADA incredible opportunities when it comes to artist access and content creation.”

“While there are many new faces on the line up, you’ll also see a familiar face or two – such as K-Sera (pictured), who has been championing Hip Hop and R&B on the radio with ARN for many years, and has been instrumental in providing support to artists throughout their careers. They are an incredible cast of talent who each bring something unique to CADA.”

“We have a diverse line-up of hosts and content makers. “CADA is providing a new avenue for Hip Hop and R&B artists to showcase their music on a station with national reach, growing opportunities for both local and global artists to reach fans around the country.”Īudio will be the centrepiece of a multi-platform offering.Įmily says the creation of an integrated content environment will drive engagement and cut-through with the audience. “What we love about the name CADA is that it brings to mind cadence – the tempo of music and speech – which is perfect for a brand which champions Hip Hop and R&B artists both locally and around the globe.” “While The Edge has always been a big supporter of these genres of music, the launch of CADA marks a milestone moment for artists and fans – a home for Hip Hop and R&B in Australia, and a local, mainstream audio platform dedicated to it.”

Que sera sera raw